Pamela Reif Biography
Becoming a Fitness Influencer
Pamela Leonie Reif, born on July 9, 1996 in Karlsruhe, Germany, began her Instagram journey at 16 years old. Initially sharing landscape shots and food photos, Pamela soon transitioned into fitness-related content. By the time she completed high school, she had already amassed over 500,000 Instagram followers. Pamela's dedication to posting workout videos, nutritious recipes, and healthy lifestyle tips quickly expanded her reach. The COVID-19 pandemic saw her YouTube subscribers catapult from 1.9 million to 7 million, solidifying her status as an influential voice in the fitness community.
Best-Sellers, Fashion Collaborations, and Food Brand
Pamela authored best-selling books like 'Strong & Beautiful' and 'You Deserve This.' Additionally, she launched a fitness app, and collaborated with big brands like Puma, Calzedonia, and Warner Music. In 2020 she was acknowledge by Forbes, including her on their '30 Under 30 DACH' list. Her entrepreneurial spirit continued to grow with the launch of her food brand, Naturally Pam, in 2021.
Podcast and Legal Troubles
Pamela Reif runs 'Schaumermal' podcast with her brother Dennis, giving fans a look behind the scenes into her relationships and private life. In 2019, she fought against accusations of surreptitious advertising, but Verband Sozialer Wettbewerb withdrew the lawsuit in January 2022.